As you might know, BTS celebrated its 8th anniversary with a two-day fan event called BTS 2021 Muster Sowozu. Held on 13 and 14 June it was a huge hit. Actually, it has set a new record. The show garnered over 1.33 million paid viewers in 195 countries in two days. They incorporated interactive techniques such as Army in Echo and Army on Air to make fans feel part of the show. Not only this, there was a big screen below the stage with fans from all over the world enjoying the event.
The previous record was 993,000 viewers in 191 countries for his Map of the Soul on E Online concert last October, and 756,000 for Bang Bang Con: The Live in June 2020.
According to reports, the event has grossed over $71 million (Rs 52 crore), which includes ticket sales and merchandise sales. The two-day fan event grossed at least 80.0 billion KRW, which is estimated revenue based on a press statement from Big Hit Music.
A standard muster ticket costs 49,500 KRW. It is approximately $44.30 (Rs 3226) and a 4K ticket costs 59,500 KRW, approximately $53.30 (approximately Rs 3886). Ticket sales alone would have earned between KRW 65.8 billion and KRW 79.1 billion (approximately $59.0 million – $70.9 million). These were the official numbers issued.
While ARMY was not physically present, BTS made sure they got to see the move on the single butter. He also sang songs such as Life Goes On, Dynamite, Stay and Fly to My Room. The members also unveiled the Korean version of Wishing on a Star, which was released in 2016 as part of BTS’ second full-length Japanese album. The event also saw individual demonstrations of chicken noodle soup and dahivita.
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